Week 5: Project 1 problem statement discussion

Today we discussed how we are going to approach our design brief for our concept report. As a class we discussed the many issues that cause young people to not think about saving for the future. Some of these issues were related to society in regards to the perceived value of money, high consumer driven environment, high cost of living and lack of money education. The way I approached a particular view in this brief was by asking friends about their saving habits. With this knowledge I concluded that with a higher cost of living younger generations have less disposable income and what they do have left is most likely spent due to consumer driven decisions. Therefore I think the main problem is the depleted knowledge and education of why it is important to save and techniques of how we can realistically save with a small income in mind. This could encourage youths to have saving on their mind, looking at achievable goals for the future.

After learning the distinction between attitudinal/behavioural and qualitative/quantitative research methods we looked at what techniques we were going to use to collect our data. I am going to look at:

• Bank research (savings campaigns, options, rewards - how many banks do this?) 
• ABS statistics ( employment and income of 18 - 25) 
• Interviews (attitudes towards value of money, do they save?, why?, their saving techniques, what do they spend disposable income on?) 
• Group discussion (new problems, ideas or concepts, further understanding) 
• School programs (independent research) What age? Is it continuous/reoccurring learning? Primary, High school?
• Surveys (if more research is needed) 

I am taking the above approach as research plays a vital role in both defining and exploring the design problem. (Raghavendra Reddy, Gudur, 2014)

Sarah McGill
u3115075

References: 
Dr. Raghavendra Reddy, Gudur, R-R.G (2014), 8600 Graphic Design Thinking and Research, Lecture 4, Week 4: Design Process and methods: order out of chaos. Retrieved from http://learnonline.canberra.edu.au/course/view.php?id=11754. 

Dr. Raghavendra Reddy, Gudur, R-R.G (2014), 8600 Graphic Design Thinking and Research, Lecture 3, Week 3: Design problem. Retrieved from http://learnonline.canberra.edu.au/course/view.php?id=11754.